Creating a well-timed content, timing it to a special day often is a good idea. You write content according to a certain event or occasion and schedule your social media posts so it could correlate to the day it was supposed to be released. You catch the peak of the interest in a certain topic, …
What Is Lead Generation? Let’s get started by defining what a lead actually is. According to Hubspot, a lead is “a person who has indicated interest in your company’s product or service in some way, shape or form.” A lead is not just any random potential client. It is the one that is already only …
It’s not SEO versus PPC anymore, it’s SEO with PPC now. SEO (Search Engine Optimization) and PPC (Pay-Per-Click) serve completely different purposes but both reap great benefits for your business. SEO is more focused on building an audience and making your business known online organically with the use of targeted keywords and high-quality content. PPC, …
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